Swiggy Instamart is taking festive shopping to the next level on Dhanteras. The company has come up with a unique service today, which is the instant doorstep delivery of certified gold and silver items. Customers in some metro cities can now order everything from gold coins to 1 kg silver bricks and receive them in just 10 to 15 minutes.

This is the first of its kind in India and blends the convenience of quick commerce with the cultural spirit of Dhanteras, when buying precious metals is considered highly auspicious.
What's on Offer This Dhanteras
Under this special Dhanteras service, Swiggy Instamart has partnered with leading jewellery brands, including Kalyan Jewellers, Malabar Gold & Diamonds, Muthoot Exim, MMTC-PAMP, Mia by Tanishq, Voylla, and Gullak. Here are all the details of the offer:
Gold coins ranging from 0.1 gram to 10 grams, all 999 hallmarked and sold without any making charges.
Silver coins and even 1 kg silver bricks, each purity certified and available for instant delivery.
Additional festive options such as silver jewellery, utensils, and cookware are also available, which is perfect for Diwali gifting or traditional purchases on Dhanteras.
Availability and Timings
The gold and silver delivery service will be available in only major metro cities like Bengaluru, Delhi NCR, Mumbai, Hyderabad, and Ahmedabad. Orders can be placed between 7:00 AM and 10:00 PM today.
On the occasion of Dhanteras, Swiggy Instamart has also announced an early bird discount of Rs. 100 for the first 10,000 customers purchasing gold coins of 1 gram or above.
A New Way to Shop for Dhanteras 2025
Traditionally, people run to jewellery stores on Dhanteras to purchase gold and silver, as this festival has a religious and cultural significance, as purchasing gold, silver, or utensils is considered auspicious on Dhanteras and is considered a symbol of prosperity.
However, quick commerce websites like Swiggy are taking this age-old ritual to the digital era, allowing customers to buy certified bullion safely and instantly from their phones.
Dhanteras Gold Buying Muhurat
As per Drik Panchang, the subh muhurat, or the Trayodashi Tithi, begins at 12:18 PM on October 18 and ends at 1:51 PM on October 19, during which all the gold, silver or any auspicious buying should be done. Buying gold on this day is considered a symbol of prosperity and good fortune, as it is believed to invite Goddess Lakshmi's blessings into one's home.
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