Diwali 2025: Famous jewellery brands and online platforms selling gold, silver and diamond jewellery are offering discounts and special schemes to attract customers. As gold and silver prices are skyrocketing and touching record high marks, festive season gold jewellery buying has taken a hit. Many jewellery brands are now offering discounts on making charges, some are providing low-cost jewellery ranges, and others are offering free gold and silver coins.
For those who are planning to purchase gold and silver jewellery items ahead of the Diwali festive celebrations, here are top deals and discounts for the festive season.

Malabar Diamonds, Jewellery
The jewellery brand is offering upto 30% discount on making charges on its various categories of jewellery. There is around 30% discount on diamond jewellery, gold jewellery, gemstone jewellery, and uncut jewellery.
Additionally, it is offering around 30% off on diamond value on its diamont jewellery ornaments and other items.
Caratlane Discounts On Diwali
The jewellery maker is offering around 25% discount on silver jewellery items available under the 'Shaya' range. There will be nearly 5% discount on making charges at selected jewellery items.
Zen Diamond
Zen Diamond has launched 'My Gold Multiplier' plan for its gold jewellery customers. The plan enables customers to start saving in ZEN-branded 999 fine hallmarked gold with contributions starting from just 1g per month for 9 months.
At maturity, the accumulated gold can either be retained as savings or partially/fully redeemed for Zen Diamond's signature jewellery and accessories, unlocking up to 30% bonus in gold at prevailing rates. Customers can redeem their accumulated points within three months or after maturity. Early or late redemption, before 9 months or after 12 months, still offers a 20% bonus.
Limelight Diamonds
The lab grown diamonds jewellery brand is offering around 30% discount on diamond value and around 100% discount on making charges. The offer is valid till 26 October on selected range of jewellery items by Limelight Diamonds.
Customers can avail the festive offers at Limelight Diamonds boutiques across India and explore collections that blend brilliance with conscious luxury.
"With our Annual Bash this Diwali, offering Flat 30% OFF on Diamond Value and 100% OFF on Making Charges, we aim to make aspirational jewellery accessible to families celebrating the festive season. We are seeing a strong surge in consumer interest, with buyers increasingly seeking pieces that balance style, value, and sustainability," said Pooja Sheth Madhavan, MD & Founder, Limelight Lab Grown Diamonds.
Akoirah By Augmont
The lab-grown jewellery diamond brand is offering nearly 21% discount on gold rates for all labgrown diamond-studded jewellery during Diwali and Dhanteras celebration.
"To make this season more rewarding, we're extending a 21% discount on gold rates for all labgrown diamond-studded jewellery; a way to ensure that luxury remains accessible without compromising on design or values. With gold prices steadily rising, this offer also brings meaningful relief for our customers during the festive season, allowing them to celebrate with sparkle and elegance without stretching their budgets," stated Namita Kothari, Founder of Akoirah by Augmont.
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