Tanishq Ropes In Regional Personalities In Latest Campaign To Celebrate Women In All Her Glory

Leading Indian jewellery brand, Tanishq has roped in regional personalities in its global campaign "Every Woman A Diamond". The Tata Group jewellery retailer has chosen inspiring women from the region in its campaign "Every Woman A Diamond" for the next phase. It is worth noting that Tanishq's new campaign seeks to strengthen local connect.

Tanishq's latest campaign seeks to celebrate today's woman in all her glory with the overarching theme being that one can find the extraordinary in the everyday life journey of every woman.

Through this campaign the renowned jewellery brand conveys a compelling story on how Tanishq believes in celebrating the women of today and every woman deserves nothing less than a diamond to cherish who she has shaped herself to be.

Hanane Benkhallouk is a gender balance advocate and changemaker who is well respected in the UAE and around the region. As reflected in her book 'Seeds of Change' where she talks about staying relevant in an ever-changing world, Hanane remains steadfast in her determination to give women wings to soar.

Zeina Akkawi is a Publicist, Speaker, and Mentor. With a full schedule of speaking opportunities that take her across the globe. Local educationist Nargish Khambatta and life coach Meghana Mundkur were the Indians in UAE who starred in this campaign, which is now live across the UAE through outdoor, digital, and print mediums.

"No matter their ethnicity, background or profession, Every Woman a Diamond emphasizes how all women inspire, how all women are special and the fact that all women need to be celebrated," said Vandana Bhalla, Marketing Head - International Business Division, Titan Company Ltd.

"The campaign attempts to add a little more sparkle to their already brilliant stories with some of our most exquisite pieces of jewellery."

The jewellery worn by the 4 inspiring personalities is now available in-store across Tanishq outlets in the UAE and includes exquisite diamond neckwear sets, rings, earrings, bracelets, bangles, and more.