Full-Service Brokers: An Obvious Choice For Millennials?

Armed with degrees, the youth in today's times always searches for some simple, secure and smart way to earn some extra money. They rely primarily on advice for investments from their friends, relatives, and the Internet. But in strive to save extra, they frequently incur further losses.

An investor trading in the stock market needs to do so through a SEBI registered broker. The real conundrum lies in the choice of the broking firm. There are many discount brokers offering competitive brokerage rates to appeal to the young and smart investor - for these are expensive times. However, a full-service broking house can give a more holistic experience of expert advice, personalised solutions, constant guidance and cutting-edge technology to the present-day investor.

Here is where brokers like Motilal Oswal can provide incisive decision making and guidance. The firm has a strong pedigree and were among the foremost to introduce equity research based decision making, decades ago, when equity research had barely evolved. Today, it boasts of an equity research desk, that has little or no parallels at all.

Motilal Oswal Vs Discount brokers: Motilal Oswal's clear & distinct advantages

	Motilal Oswal	Discount brokers
Personalized service	Customers have a dedicated, experienced and qualified person helping understand and meet requirements.	Need to seek help through the call centre or through emails. A lot dependent on online search and friends for information and knowledge sharing.
Ability to understand and implement goals	Professionals at Motilal Oswal understand customer goals and can provide tailor-made solutions to generate wealth and meet goals.	No such-goal-oriented plans, as personalized service is lacking.
Highly trained research desk	Equity research analysts are well-qualified, experienced professionals, tracking industry and companies for years. Amongst the best research desks in the country, that is invaluable to creating wealth.	Minuscule presence or no presence at all.
Physical reach	Ability to provide face-to-face communications. Covers almost 98% pin codes in the country.	No such face-to-face communication is possible.
Brokerage	Marginally higher	Marginally lower than full-service brokers

Research backed Advice for young millennials to meet time-bound goals

Young millennials barely have the time to manage and monitor their investments constantly , juggling between obligations , both professional and personal. At times, they need continuous guidance and support to make well-informed decisions. Moreover, if youngsters are used to tips, hearsay and suggestions from acquaintances, it can prove costly. Lack of knowledge at times can be punishing in the stock and commodity markets.

Motilal Oswal has the anchorage of the finest in equity research in the country, with little or no parallels at all. These analysts are industry analysts, extremely qualified and have been tracking industry and individual companies for years or even decades. Their guidance and expertise allows investors to make prudent decisions. Research and guidance are spread out across stocks and commodities, covering technicals and fundamentals.

Apart from this, goal-based priorities can be put in place for millennials by at Motilal Oswal, which will lend a helping hand to achieve objectives. Experience, expertise and research are critical components in the capital markets today, which is why full-service brokers like Motilal Oswal should be an obvious choice for millennials.

The Phygital Approach

Now apart from this, there is a lack of physical presence of discount brokers and often investors have to depend on automated calling services to get their problems resolved. This is even doubly frustrating for the young investor who is already infuriated by the grind of bureaucracy. However, in the case of full service brokers like Motilal Oswal, the presence across 98% pin codes in the country. This allows face-to-face interaction, which could be better, when investor want guidance or to get issues resolved. Also, in the case of Full-Service brokers, investors are assigned a dedicated advisor or customer service person.

o further ensure that this physical accessibility is distributed evenly across all locations, there is also a Digital facet to this scale of nation-wide presence. They have a MO- Investor Apps designed to provide an advanced, dynamic and hassle-free investing and trading experience specifically for the young investors. These Apps come together with the afore-mentioned network of Physical presence to create a unique and one-of-its kind approach that is known as Phygital. You can experience the power of Phygital Investing here.

Brokerage

Discount brokers do have an advantage in terms of lower brokerage charged. Brokerage charges are levied on each trade, while Full-service brokers charge a brokerage based on the value of the trade. So, the brokerage could be marginally lower for discount brokers, when compared to full-service brokers for orders executed. However, the minuscule amount paid by way of extra brokerage charges to full-service brokers can more than compensate for the wealth they help generate, through research backed incisive advice and personalised touch.