For people who do not have easy access to organized funding, Tata Capital has come with a unique Personal Loan offering. Under the Salaam Loans banner, the company will offer a cheap loan of upto Rs. 1 lakh.

The processing and disbursement of the same shall however be dependent on the likely approval from individuals on social and digital platforms. As per a release the new product is aimed at highly discounted price is a "salute the unbreakable spirit of those who brave severe circumstances and yet dare to dream big".

The new product on offer shall chiefly meet the needs of people with inadequate documents, credit history or irregular income source

What you should do to avail such loans?

On a platform www.doitright.in, you have to put forth your story or stories of people you know. Then after its nationwide showcase, on receival of specified number of Salaams for your Story, Tata Capital would do the funding against your loan application. "The stories of some of these individuals are extremely worthy and the courage and fortitude they display is commendable.

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